BMW – Digital Content and Web Development
20% saved on agency costs
The OLIVER on-site team have been a fantastic addition to our digital department. They have fully integrated into our culture and as such, they have become an extension to our own team. This integration has ensured they are fully aligned with our marketing and business objectives, whilst bringing the knowledge and skill set of a traditional agency. We look forward to continuing our relationship with OLIVER whilst working with them in taking our digital presence to the next level.
We built a dedicated inside agency for BMW to constantly measure, test and create fresh content for their website. In addition we used resource from our central team to build and develop BMW’s new websites. We’ve enhanced the desktop site and rebuilt the entire UK mobile / tablet site, delivering a brand new user experience. Using data analytics we are then able to fine-tune the sites on a daily basis.
This has increased lead generation and improved customer engagement at critical points in the buying journey.
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